Web Design Melbourne

Yes. If you're happy with your logo, colours and fonts, our Website package is made for you. We design every page around your existing brand identity, write the copy, set up the SEO foundations and build it in WordPress so you can update it yourself. Plenty of Melbourne companies come to us with a brand they love and an existing website that no longer does it justice, and that's exactly the website project Website is for.

If your brand needs some work first, our Brand + Website package takes care of both, so the brand and the website design are created together from day one. Those tend to be the websites we're proudest of, because every page is built on thinking that already exists.

One honest note on what counts as a brand. A logo and a favourite colour isn't a brand. A well-considered identity, with the strategy, the assets and the voice behind it, is what makes a website feel cohesive rather than just tidy. If you're not sure yours is there yet, that's the conversation to have before the website starts.

Not quite, and we'd rather tell you that than pretend. Red Kite is a web design agency based in Brisbane working with businesses nationally, and Melbourne is one of the cities our in house team of web designers and web developers works in most. Our in house team handles the strategy, website design and copy, and the whole website project runs through video calls, recorded walkthroughs and a shared project hub, with proper project management from start to finish, so distance never gets in the way. Our Melbourne clients get the same website designer, the same design process and the same attention across the entire process as anyone who could walk into our studio.

There are upsides to it. You're not paying inner city Melbourne agency overheads, and you get a web design agency with 160+ five-star Google reviews and clients from Chadstone to Perth, many of them small businesses, rather than one that only knows its own postcode. Melbourne consumers value local accountability and clear trust signals, so we show ours plainly. Real reviews, named clients, a proven process and a team you can see, with the web designer on your project introduced by name. If you'd like to see how a remote web design project runs before you commit, ask us and we'll walk you through a recent one.

We designed and built the website for Dental SOS, an emergency dental clinic in Hawthorn. Patients searching in a hurry need to see the clinic is open, trust it at a glance and book without hunting around, so the website is built around exactly those three jobs. It's a good example of high quality web design doing its work rather than just sitting there looking nice.

Shaver Shop, Australia's biggest shaving and grooming retailer, is headquartered in Chadstone and has trusted us with packaging and brand work that sits on shelves in stores across the country. We're also behind the business websites of small businesses and larger organisations in Brisbane, the Gold Coast, Adelaide and Sydney, from escape rooms and ice cream makers to software companies and schools. Have a look at our case studies, and ask us for examples from your industry.

Web design costs in Melbourne vary enormously, and the range is wider than most people expect. A templated site from a freelancer or a DIY builder can be under $1,000. Small business websites from a Melbourne web design agency typically sit between $5,000 and $20,000, mid-market builds run from $20,000 to $80,000, and enterprise builds go well beyond that. Freelancers and small studios tend to serve smaller budgets and first versions. A web design and web development company like ours sits in the professional middle, where you're paying for expertise and a professional website that's expected to earn its money back many times over. Websites that rank well on search engines also save you money on digital marketing over time, which is a big part of why professional website design tends to pay for itself.

We keep it simple by scoping around outcomes rather than vague hours, so you know exactly what you're paying for and why. Both of our web design packages cover the full website project, from planning and wireframing through to design, copy, web development, go-live and training, and the project scope can grow with pages or functionality where it makes sense for your business goals. Want to see our package pricing? Submit an enquiry and you'll get instant access.

Fast, but never rushed. Our Website package is deliberately streamlined, so with quick feedback from you a website design project can have your site live in about 2 to 4 weeks from kick-off. Bigger sites and online stores take longer because of content, features and testing, and the biggest factors are how many pages and templates you need, integrations like bookings or payments, and how quickly approvals come back.

With Brand + Website the identity comes first, because getting that right is what makes the website work. Brand Foundations usually runs 3 to 6 weeks and Brand Master 4 to 8, then the website itself takes about 4 to 8 weeks depending on size and complexity. You'll get a clear estimate at the start, we'll tell you before you commit if anything changes, and we keep you updated at every key milestone. Need it sooner? Say so and we'll be straight with you about what's realistic.

Yes. Our ecommerce websites span food and beverage, health and beauty, tech products and hospitality businesses running on online booking platforms, built on WordPress with WooCommerce or as Shopify websites, depending on what suits the store. We set up products and collections, integrate payment gateways like Stripe and PayPal, build a fully functional checkout with shipping sorted, write the product copy and leave you with a backend that's easy to manage day to day, so your online sales never depend on a developer.

One thing to know about ecommerce websites. Online stores vary so much that we don't quote them off a package. Tell us what you sell, how many products you have and what the online store needs to do for your online sales, and we'll set up a quick chat to make sure it's something we can help with and give you an accurate quote rather than a guess.

Every website we build includes the SEO foundations it needs to be found. Website design and SEO work together here. A clean site structure, SEO-friendly URLs and internal linking, titles and meta descriptions for key pages, image optimisation, fast load times and page content that speaks to Melbourne customers and the suburbs you serve, so search engines understand what you do and where you do it. Websites built on best practice simply rank better than ones that aren't, and that increasingly applies to AI search tools as well as Google, so we structure content so it can be read and cited by both.

It's worth being honest here. We're not an SEO or digital marketing agency and we don't promise overnight rankings. SEO is a long-term investment, and in a market as competitive as Melbourne it takes sustained work. What we promise is a website built correctly from the ground up, so your future content, SEO campaigns, digital strategy and digital marketing have the best possible platform to perform on. When you're ready to go deeper, we can introduce you to digital marketing agencies we work closely with, or you're welcome to bring your own team.

It depends on what you need the website to do and the business goals behind it. A freelance website designer in Melbourne can be a good fit for a simple site on a tight budget, but you'll often be sourcing your own copy, photography and SEO, and juggling separate web developers if anything technical comes up. Many a good website designer is also a one-person business, so holidays and busy periods become your problem. A large agency gives you a bigger team, usually at a bigger price, with account managers between you and the people doing the work. For small businesses, neither extreme is ideal.

We sit in between, and on purpose. Red Kite is a designer-led business, so the people you deal with are the people designing your website. Strategy, copywriting, website design and web development all happen in one place as a complete web design service with tailored solutions rather than a fixed template, and the project is managed properly from kick-off to launch. You get the care of working with a web designer and the breadth of a web design agency, without the layers.

Yes, and most of the businesses we work with are small businesses, from sole traders, trades and service businesses to start-ups and established companies with a team behind them. Small business websites don't need to be big, they need to be right. Small business websites that work are clear about what you do, easy to find, quick to load and built to generate leads. In a city with as many small businesses as Melbourne, that clarity is what sets you apart and helps you attract customers who were about to choose someone else.

Small business owners are usually the ones wearing every hat, so we keep the process light on your time. We run discovery, write the copy, design and develop the website in WordPress and hand it over with a walkthrough, so you can get on with running the business. If your logo and identity need a refresh at the same time, Brand + Website gets both done in one go, which is often the most cost effective route for a growing small business, and we provide ongoing support once the site is live.

Small businesses often start on a DIY builder, and that's fine for testing an idea. The trouble starts when the business grows. Templates limit how your brand can look, the same layouts turn up on your competitors' business websites, performance is often poor on mobile, and you don't fully own or control what you've built. A designed website that's tailored to how your business actually works performs better in search and gives you full ownership of the design and the content.

We design custom websites around your customers and your website goals, then build websites where the structure, the layouts and the copy all serve them, for a seamless user experience. The content management system is WordPress, which powers over 40% of the websites in the world, so you're never locked in and you can update text, images and pages yourself. It costs more than a template, and it's the difference between a website that looks like a website and one that looks like you.

Both packages cover end-to-end website design and development services, not just a pretty front end, and the same design service and website design standards apply to all our websites. Think strategy, usability, copywriting, design and a proper build by our website developers, all working together so the business websites we build look great, load fast and guide people to take action.

With Website you get discovery and goal setting around your website goals, a sitemap and navigation structure planned around your customers, custom website design built around your existing identity, professionally written copy, responsive layouts for mobile, tablet and desktop, SEO foundations so search engines can crawl and index it properly, performance optimisation and cross-browser testing, then launch with 30 days of aftercare and our Keys to your website guide. Every site is built in the WordPress content management system so you can manage it yourself, and a web hosting and care plan with ongoing support is there if you want us to look after it long term.

We also design with accessibility in mind, following the WCAG guidelines that Australian accessibility standards are based on, so your website is usable by every Melbourne customer and you aren't exposed to the legal risk of a site some people can't use.

Brand + Website includes all of that plus the brand itself. Discovery and strategy, your new logo and brand assets, a comprehensive brand style guide, content-first wireframes of every page, a kickoff call with our lead designer, video walkthroughs at every stage, creative direction that carries your brand vision into every page, and copy shaped by the brand work (or written from your brand voice and messaging with Brand Master). You can add a graphic design collateral suite too, so business cards, signage and social templates match the website from day one.

Going live isn't the end, it's where business growth starts. We handle the launch, connect your domain, and every website comes with 30 days of aftercare, so any tweaks or fixes in that first month are on us, plus our Keys to your website guide and a WordPress walkthrough so you're confident running it yourself.

After that, our optional web hosting and care plan gives you fast, secure hosting with ongoing maintenance, plugin updates, website files backed up daily, daily backups, security monitoring and ongoing support by email from the team that built the site, rather than a ticket queue, so ongoing maintenance never lands on your desk. Website maintenance is the part most small businesses forget until something breaks, and the plan is a small cost for peace of mind and better uptime. As for what our 160+ five-star Google reviews say, we'd rather you read them than take our word for it.

Website is for Melbourne businesses with a brand they're happy with. We design and build a custom website around your existing logo, colours and fonts, write the copy for every page and set up the SEO foundations, then hand you the keys.

Brand + Website starts with your brand. You choose one of our brand solutions, Brand Foundations or Brand Master, and once your new identity is signed off we design your website around it. The advantage shows in the detail. Bespoke brand assets, illustration and imagery give the website design a look nobody else in your market has, and because we've got to know your business so well along the way, the copy is far more closely tailored to you. With Brand Master, every page is written from the brand voice and messaging we create together, so the whole site sounds unmistakably like you.

If you're not sure which is right, tell us about your business and we'll give you an honest steer. We'd rather you ended up with the right package than the bigger one.