STRATEGIC LOGOS & BRANDING melbourne

Logo design Melbourne

Red Kite’s logo design and brand identity services will help to put your business on the map. We’ll make sure your logo looks great and also helps you to achieve your sales and growth targets.

5 Stars on Google
Free Logo Audit Download
Logo Design Portfolio
PASSIONATE, EXPERIENCED LOGO DESIGNERS

Creative logo design, backed by strategy


Your logo design is an integral part of your brand identity, and helps you to create a successful business. A carefully considered brand is the key to attracting the right customers, so you can reach new levels of success and profitability.

Red Kite’s skilled team of logo designers understands the importance of strategy when it comes to creating a logo. By incorporating your business goals, values and the needs of your target market, we can help you to achieve greater things through strategic design.

OUR PACKAGES
LOGOS OF ALL SHAPES & SIZES

Our logo portfolio is diverse


We’re not exactly new to logo design. We’ve created hundreds of logos for businesses in diverse industries, giving us the practical experience to know what does and doesn’t work. Whatever your business, we know how to design a logo that meets your needs.

RKD Concept LogoBird Logo43 LogoSpilled Ink LogoBird LogoLittle Generation LogoA LogoV LogoThermo Slider LogoWL LogoBird LogoAddicted LogoAS LogoFist LogoTTT Logo
VIEW OUR PORTFOLIO
A LOGO IS AN ASSET

Our logos are strategically designed to tick all the right boxes


The job of a logo is a complicated one. It needs to represent who you are, what you do, what you believe in and who you support, all in one neat little package.

First Impression

First Impressions

A potential customer takes less than 3 seconds to decide if they will invest any more time in a company’s products or services. A logo is often the first thing they see and the basis on what this decision is made. Making a great first impression is extremely important!

Differentiation

Differentiation

There is more choice available to consumers than ever before. A logo is a way to stand out from the crowd, to stay a step ahead of the competition and draw the spotlight in a crowded marketplace. Grab the attention of prospective clients with a logo that is appropriate, simple and distinctive.

Brand Foundation

Brand Foundation

When done well, a good logo is the first and most important building block of a company’s entire brand. All elements of a business’s branding should be consistent and cohesive. The best way to ensure this is to start from the logo up!

Brand Loyalty

Brand Loyalty

If a customer associates your logo with a positive memory, and even better, a positive feeling, they are even more likely to remember you and find you again. Once trust is established people will seek you out. Your logo is their way-finder!

Invest to Save

Investing Now, Saves Later

Going with a quick fix, or sticking with a poorly designed or inappropriate logo may in fact lead to costs in the future that could have been avoided. Future rework, rebrands, amends and inconstancies can all be avoided with a well considered brand mark.

Credibility

Credibility

A logo is an important credibility anchor for any business. It shows that a company is professional and well established. To not have a logo at all can give the opposite impression, that a business is disorganised, inexperienced or even untrustworthy.

We offer branding & logo design Melbourne wide.

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START YOUR LOGO PROJECT TODAY

Getting started is easy


At Red Kite, we make it easy to get the ball rolling on a logo or identity design project of your own. Your business will be looking better than ever in no time!

Choose

01 Choose a package

Browse our packages below to find the right products and services to suit your business.

Enquiry

02 Request a quote

Contact us or request a quote using our quick and easy form. A member of our team will be in touch within 24 hours to help with your enquiry. We will provide you with a free quote tailored to your unique requirements.

Brief

03 Create your brief

We’ll chat with you about your business to form a clear brief for the logo designer. And that’s it! We’ll take it from there, and will contact you soon with your initial logo design concepts!

Find out more about what goes into creating each and every one of our logo designs. Our passion and attention to detail is what helps Red Kite Design create the best logo design Melbourne wide.

SEE OUR FULL PROCESS
Free Logo Audit

LOGO AUDIT FREE DOWNLOAD

Does your business need a new logo?

Unsure if your business needs a new logo or not? Find out using our free logo audit. Including exercises to put your existing logo to the test, as well as tips, tricks and insights into what makes a top-performing logo design.

DOWNLOAD FREE LOGO AUDIT5 Stars on Google
LOGO DESIGN PACKAGE

What’s included?


Included in every logo package is everything you need to kick start your new business in Melbourne or give an existing brand identity a fresh new look.

New Logo

1. Your Shiny New Logo!

The perfect logo for your business, supplied in all the necessary file formats, ready to use in any application from print to digital.

Usage Document

2. Usage Document

A user friendly, jargon busting guide on how to get the most out of your new logo, and what files to use when.

Style Guide

3. Style Guide

A comprehensive document branded for your business, including all styles used in your new identity to guide any future design collateral.

A LOGO FOR EVERYONE

Our logo design packages


Our logo packages cater to businesses and organisations at all stages, whether a long-standing corporate or fledgling start-up. Hover over an item for more information about what’s included.

STARTER SET

Logo
design only

Logo design Tooltip Icon Your new logo in all industry standard file formats and colour profiles, ready for use across everything from print to digital.

Usage document Tooltip Icon A user friendly, jargon busting guide on how to get the most out of your new logo, and what files to use when.

Branded style guide Tooltip Icon A comprehensive document branded for your business, including all styles used in your new identity to guide any future design collateral.

GET STARTED

CORPORATE CREATIVE

Logo design
& stationery set

Logo design Tooltip Icon Your new logo in all industry standard file formats and colour profiles, ready for use across everything from print to digital.

Usage document Tooltip Icon A user friendly, jargon busting guide on how to get the most out of your new logo, and what files to use when.

Branded style guide Tooltip Icon A comprehensive document branded for your business, including all styles used in your new identity to guide any future design collateral.

Business card design Tooltip Icon Company business card designed to your unique specifications. Designs for multiple staff members available at your request.

Letterhead design Tooltip Icon Branded company letterhead designed to your unique specifications.

With comps slip or DL flyer design Tooltip Icon Branded 'with compliments slip' or a single sided DL flyer designed to your unique specifications.

GET STARTED

DIGITAL DYNAMO

Logo design
& social kit

Logo design Tooltip Icon Your new logo in all industry standard file formats and colour profiles, ready for use across everything from print to digital.

Usage document Tooltip Icon A user friendly, jargon busting guide on how to get the most out of your new logo, and what files to use when.

Branded style guide Tooltip Icon A comprehensive document branded for your business, including all styles used in your new identity to guide any future design collateral.

Social profile images Tooltip Icon Social media profile images branded with your new logo. Supplied for all major social platforms (see below). Other platforms available on request.

Social banner images Tooltip Icon Social media banner images designed to compliment your new identity. Supplied for all major social platforms (see below). Other platforms available on request.

All popular platforms Tooltip Icon Social media materials supplied for Facebook, Twitter, Instagram, LinkedIn, YouTube & Pinterest. Other platforms available on request.

GET STARTED

THE LOT

Logo design
& the lot!

Logo design Tooltip Icon Your new logo in all industry standard file formats and colour profiles, ready for use across everything from print to digital.

Usage document Tooltip Icon A user friendly, jargon busting guide on how to get the most out of your new logo, and what files to use when.

Branded style guide Tooltip Icon A comprehensive document branded for your business, including all styles used in your new identity to guide any future design collateral.

Business card design Tooltip Icon Company business card designed to your unique specifications. Designs for multiple staff members available at your request.

Letterhead design Tooltip Icon Branded company letterhead designed to your unique specifications.

With comps slip or DL flyer design Tooltip Icon Branded 'with compliments slip' or a single sided DL flyer designed to your unique specifications.

Social profile images Tooltip Icon Social media profile images branded with your new logo. Supplied for all major social platforms (see below). Other platforms available on request.

Social banner images Tooltip Icon Social media banner images designed to compliment your new identity. Supplied for all major social platforms (see below). Other platforms available on request.

All popular platforms Tooltip Icon Social media materials supplied for Facebook, Twitter, Instagram, LinkedIn, YouTube & Pinterest. Other platforms available on request.

Best Seller
GET STARTED

Hit get started to request a quote for your package of choice.
Discounted rates are available when purchasing larger packages.

Our logos are provided in all industry standard file formats, ready for use in print & digital applications. Upon completion of the project all rights & ownership will be signed over to you.

FULLY CUSTOMISABLE

Create your own logo package


We realise every business has its own unique requirements, so all of our packages are fully customisable. Just let us know what stationery, social media or other graphic design materials you require and we will put together a free custom quote to suit your needs. We can help you with everything you need to create your brand identity, from merchandise and advertising, to signage and vehicle wraps. Just ask!

We offer branding & logo design Melbourne wide.

REQUEST A FREE QUOTEGoogle Stars
LOGO KITS

Logos that break the mould


With the continuing trends towards digital, logos need to be applied across more applications of all shapes and sizes than ever before. We realise that a traditional one-off logo can paint you into a corner. Versatility and flexibility are of increasing importance.

A Red Kite logo kit will help your brand adapt to this changing landscape with multiple iterations in different styles, formats and dimensions, allowing you to choose the perfect mark for any required application.

Be flexible. Always look your best. Have a logo that’s ready for anything.

BRAND STRATEGY

Our strategic process takes the guesswork out of your branding


If you’re looking for a Melbourne logo designer to deliver tangible results for your business, speak to the brand experts at Red Kite.

As well as creating a beautiful logo design backed by strategy, we also offer a complete suite of supporting branding and graphic design services. When you work with us, we’ll make sure your logo fits your brand and says what you need it to say.

The first step of working with us is defining clear goals as a basis for your overall brand strategy. We do this by sitting down with you at an initial discovery session, where we’ll discuss who you are, what you do, and what you want your new logo to achieve.

This gives your logo designer the initial information they need to distill your brand into a unique and memorable symbol. We’ll work to create a logo that speaks to your target audience and sets you apart from your competitors so you can achieve your business goals through expert branding.

Of course, Red Kite is more than just a Melbourne logo design agency. We can support you at every step of your branding journey, from initial concepts through to devising a complete brand strategy. To find out how your logo fits into a wider strategy, get in touch with us today.

ENQUIRE ABOUT BRAND STRATEGY

WHY CHOOSE RED KITE?

We understand how hard it is to pick the right agency. Here’s what makes us different.


Goal Orientated

Goal orientated

Whatever the size of your business, we encourage you to dream big. Your new brand identity will be underpinned by your business goals and audience needs, helping to drive success and unlock your next exciting chapter.

Dependable

Dependable

We offer a reliable service that puts your needs first. Our work is of the highest standard, and we take pride in delivering it on time, every time. You’ll never struggle to get hold of us; we’re always just a phone call away.

Personal Service

Collaborative

Right from the beginning, we work in partnership with you. You are an integral part of your brand, so getting to know you and your business helps us to design a brand strategy that reflects your personality and captures what’s really important.

Straight Talkers

Approachable

We hate jargon just as much as you do. In all our communications, we try our best to speak simply and just get to the point. It’s our job to distill the complexities of branding into everyday language that gets you excited about the end result.

Proactive

Proactive

The business landscape is always changing, and adaptation and innovation are key to success. We keep our finger on the pulse to ensure the designs we create and products we offer meet the needs of the modern marketplace.

Motivated

Passionate

When it comes to keeping our clients happy, the extra mile simply isn’t far enough. We value the trust that our clients place in us, and we’ll always endeavour to make that investment worthwhile. We love what we do, and we want you to love it too.

LOGO DESIGN FAQ

Have questions? Here's some answers to our most common inquiries


How much does logo design cost?

Every logo is completely unique and is priced as such. Because no two businesses are the same, we quote individually on a per-project basis.

We also find that, after our initial discovery session, clients who initially just wanted a logo wish to start a more comprehensive branding project that also incorporates logo design. If you’d like us to provide you with a quote, get in touch with us to arrange your free consultation and we’ll go from there.

How long does the logo design process take?

You can usually expect the process to take two weeks from the initial discovery session through to completion of the final logo design. This timeframe may vary based on a few factors. For example, if our workload is looking pretty heavy at the time of your project, we’ll let you know before we take any payment that things might progress a little slower than expected. Likewise, if response times are slow on your end, or you require lots of additional changes to the final design, the process might take a little longer.

How many logos will I receive?

At the initial design stage, we’ll show you three concepts that we’ve created in line with your business objectives. Crafted through a meticulous design process based on our findings in your discovery session, these initial logos will be benchmarked against any goals outlined at the start of the project.

We’ll then work with you to select the strongest idea from the three logos, before refining the concept. This will leave you with one final logo, designed with your business strategy in mind. Once we’ve received payment, we’ll send over your logo files and pass copyright ownership to you.

What if I don't like the logo designs I am presented?

We base your logo concepts on the answers you provide during the initial consultation, so the more information you can give at this stage about what you’re looking for, the better your logo will be.

Each initial concept is backed by strategy and design principles, and we’ll explain our thinking when we present them to you. By explaining why we’ve made certain decisions, you should be able to see why each logo will work for your business.

A logo isn’t just something that looks good; it serves a functional purpose. An effective logo may not always be to your personal taste, but it’s important to remember that you might not be the target market we’re looking to appeal to. Every element of your logo is carefully considered by our logo designers and measured against the business goals outlined to us at the start of the process.

When we start your project, we ask for a 50% deposit. In the unlikely event that you’re not happy with any of the logo designs at the end of the process, we won’t ask you to pay the final amount.

What do I get at the end of the process?

Logo Design - Final Files

Once everything is complete, signed off and paid for, we’ll send you a zip folder containing your new logo in all industry-standard file formats and colour profiles.

Included in your zip folder will be:

File Formats:

  • JPEG - Small file size, perfect for applications such as email signatures.
  • PNG - Lossless compression and transparency supported. Perfect choice for digital and web applications.
  • PDF - Universally recognised vector file format. Useful for redistribution.
  • EPS - Editable, scalable and transparent, this versatile format is perfect for any application, especially print.
  • SVG - Editable, scalable and very small file size. Perfect for web and logo animation.
  • AI - Adobe Illustrator file is the industry standard for easy editing and sharing with other designers.

Colour Profiles:

  • CMYK - Full colour logo. Industry standard for any print materials.
  • RGB - Full colour logo. Industry standard for any on screen applications.
  • PMS - Full colour logo. Highest degree of accuracy for precision printing.
  • Positive Colour Profile - CMYK & RGB versions of your logo in full positive colour profile, for use on light backgrounds.
  • Negative Colour Profile - CMYK & RGB versions of your logo in a negative colour profile. Inverse colours (predominantly white) for use on dark backgrounds.
  • Black Silhouette - A pure black version of your logo is provided, ideal for use on black and white or single colour documents.
  • White Silhouette - An all white version of your logo is provided. Perfect for use over full colour, patterned or photographic backgrounds.

Logo Style Guide

To make sure your new logo always looks its best, we’ll provide you with a complete style guide. This document will explain to your internal teams how to use your identity system, and can be passed to external design agencies to maintain brand consistency wherever your logo is used.

Logo Usage Document

We’ll also send you a logo usage document with detailed descriptions of the different file formats and colour profiles of your logo provided at the end of the project. This is your guide to making sure you always choose the right file for the use case at hand so your logo displays clearly and looks professional.

 


What if I want to make changes to my logo design?

Your opinions are integral to the design process, so we always encourage you to share your thoughts with us while we work on your logo design project. We want you to be happy, and providing feedback throughout will help us to create a finished product that you’re satisfied with.

Once your final logo has been approved and paid for, you’re welcome to request a few tweaks, but any additional changes will be billed at an agreed hourly rate. An hour is plenty of time for small revisions, but bigger amends will take longer.

Who owns the copyright?

After you’ve signed off your logo design and made any final payments, full copyright ownership of your logo will be transferred to you. We do, however, reserve the right to display your logo as part of our portfolio.

Can you animate my logo?

We can! We always design logos with simplicity and versatility in mind, so they look great with a little animation.

Animated logos are the perfect eye-catching addition to digital applications like websites and social media posts. To make sure you get the best results, we work closely with a third party for logo animation.

* Please be aware that animation is not included as standard, and will incur an additional cost.

Do you do more than just logos?

Of course! We’re a full-service branding agency—it just happens that logos are a bit of a specialty of ours.

If you’re looking for a more in-depth brand identity project, you might be interested in:

  • Corporate stationery design (business cards, letterheads, with compliments slips, envelopes etc)
  • Document design (invoices, pdfs, presentations, pitch decks, proposals etc)
  • Marketing collateral (promotional flyers, brochures, ebooks, posters etc)
  • Social media branding (profile images, banners, ads, templates, quotes etc)
  • Signage
  • Packaging
  • Other print materials (menus, stickers, badges, pull-up banners etc)
  • Websites
  • Anything your brand touches! 

* Some projects require collaboration with 3rd party partners.


Do you only work with businesses in Melbourne?

As an Aussie business, we love supporting local brands, offering expert brand identity and strategy services to Melbourne and beyond. Because we’re super flexible, we can work with you no matter what city—or even country—you’re in. If you’re looking for a branding agency to take your business to the next level, Red Kite delivers.
  • CLIENT TESTIMONIALS

    Highly recommend investing in a professional service like Chris' - worth every penny


    After trying several designers that weren't quite hitting the mark, I was so happy I was referred to Chris. He was the first one who took the time to pick up a call and get a solid understanding of what I was looking to achieve, communicated openly and professionally throughout the whole process and worked efficiently to get a beautiful job done in only a couple of weeks. And that's with my slow responses as I couldn't decide what I liked, due to everything he produced being fabulous. Not a bad problem to have lol. Highly recommend investing in a professional service like Chris' - worth every penny.

    Carina - Carina Chirila Fitness
    Google Stars
  • CLIENT TESTIMONIALS

    I really enjoyed working with Chris and would highly recommend him to others


    A big thank you to Chris for all of his hard work, guidance, support and patience. I came to him with a small vision and he really ran with it and went above and beyond. Chris made the whole process run smoothly and nothing was too much trouble. I really enjoyed working with Chris and would highly recommend him to others.

    Lauren - Little Generation
    Google Stars
  • CLIENT TESTIMONIALS

    Working with Chris has been a pleasure and the results are spectacular


    TrussCorp employed the services of RedKite to help us with a complete re-brand of all our material over the last six months. Working with Chris has been a pleasure and the results are spectacular. We could not recommend him more highly. His skill, creativity and speed are all amazing and he couldn't be more accommodating or helpful.

    Rob - TrussCorp
    Google Stars
  • CLIENT TESTIMONIALS

    Unruly Apparel owes its achievements to Chris Harris and his artistic vision and ability


    As a start-up sports fashion business of which the success relied on the impact of its brand, Unruly Apparel owes its achievements to Chris Harris and his artistic vision and ability. I can’t recommend working with Chris enough. Prepare to be challenged, inspired and ultimately very satisfied with any project you choose to task him with. Unruly Apparel simply isn’t what it is without Chris and for that I can’t thank him enough!

    Jamie - Unruly Apparel
    Google Stars
  • CLIENT TESTIMONIALS

    Their ability to understand a brief and offer some great suggestions and concepts makes my job a lot easier


    I work for a multi national travel company, and have used Red Kite a number of times, their ability to understand a brief and offer some great suggestions and concepts makes my job a lot easier, and speeds up my turn around times. Red Kite always delivers impressive and professional work that I'm happy to put my company and partners names too.

    Grant - Flight Centre
    Google Stars

Branding & Logo Design Brisbane Sunshine Coast Gold Coast Sydney Melbourne Adelaide Perth & Beyond

Does your business need a new identity?

We would love to hear more about your logo design project and how we could help bring your vision to life. Simply hit the button below to get started with a free quotation.

GET A FREE QUOTE5 Stars on Google
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