Yes, you can add on sales materials, social media kits, or promotional items. We love helping you extend your product’s identity into supporting assets that help you launch and promote with impact.
Branding FAQs
Answers to the most asked branding FAQs
Below we have compiled a list of some the most commonly asked questions. If you don’t find the answer you are looking for, or would simply like a little more information, just submit a question of your own, and a member of our team will be in touch.
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Can I get extra marketing materials designed too?
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Will I get packaging mockups?
Yes! We’ll provide packaging mockups so you can see how your design will look in the real world before going to print. These are great for pitching, pre-launch marketing, or testing different design options.
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Do you offer packaging printing or just design?
We focus on the design side only. You’ll receive print-ready artwork and supplier-friendly dielines that make the production process smooth and stress-free.
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What types of packaging can you design?
We can design packaging for almost anything, boxes, pouches, labels, wraps, sleeves, jars, and more. Whether it’s one hero product or a full range, we’ve got you covered.
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Can you create packaging for multiple variations or SKUs?
Yes! We can adapt your core design across different sizes, flavours, scents, or product types to ensure everything feels cohesive while still standing out on its own.
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What types of motion design do you offer?
We create a range of motion graphics including animated logos, explainer videos, social media animations, website micro-interactions, and presentation assets.
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Can you animate our existing logo, or create logo animation for a new one you create?
Yes, we absolutely love to bring logos to life! We offer logo animation for brands who want more movement and personality online, whether that’s for a website, social content, video intros or ads. We can supply animation in a variety of styles, file formats and ratios to suit different applications.
If you’re asking, “Can you animate our existing logo?”, we often can, depending on the quality of your original files and how the logo was built. If it needs to be rebuilt first for clean animation, we’ll let you know whether it’s a good fit and guide you through the best approach.
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Will I get different formats for different platforms?
Yes—you’ll receive ready-to-use exports optimised for where you plan to use them (social, web, presentations, etc.), plus variations if you need them.
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Can I use motion graphics on my website?
Definitely. We can create subtle, lightweight animations that bring your site to life—whether it’s hero banners, icons, illustrations, or background motion.
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How long does a motion design project take?
It depends on the complexity, but most projects take between 1–4 weeks. We’ll give you a clear timeline before we get started.
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Can you add music, voiceovers, or sound effects?
We don’t create original audio in-house, but we can guide you on sourcing great sound and use that in your project, or even collaborate with a trusted partner if needed.
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Do I need a full brand identity before I get motion graphics?
Not necessarily—but having your visual identity in place helps us create motion that feels cohesive. We’re happy to guide you either way.
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Is motion included in your branding packages?
Motion isn’t included by default, but it can be added as an optional extra to any of our branding solutions—just let us know you’re keen!
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How much does it cost for a full website design and build in Australia?
Website design and development costs in Australia can vary a lot depending on the size, functionality and how much support you need. A simple brochure website has a very different scope to an eCommerce website with products, payments and integrations. We keep things straightforward by scoping around outcomes, not vague “hours”, so you know what you’re paying for and why.
Our web design packages typically cover the full build, from planning and wireframing through to custom web design services, development, launch, and training. You can also add pages or functionality where it makes sense for your business.
To help you get the right fit, we’ll talk through:
- Your goals and the key actions you want users to take
- How many pages you actually need right now
- Whether you need eCommerce, bookings, memberships or integrations
- The level of copywriting and content development required
- The platform that suits your business best (e.g. WordPress, Woocommerce, Shopify etc.)
If you want an accurate estimate for your website design Australia project, request a quote and we’ll recommend the best option for your budget, timeline and growth goals.
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How long does a new website project take, and what if I need it sooner?
Timelines depend on scope, functionality, and how quickly feedback cycles move. As a general guide, smaller brochure websites can move faster, while larger multi-page website design and development projects or eCommerce websites naturally take longer due to content, features and testing.
The biggest factors that affect timing are:
- How many pages and templates are required
- Whether we are writing content and doing full copywriting
- Integrations like bookings, forms, memberships or payments
- Client response times for approvals and feedback
Typically, our all-inclusive website solution will take anywhere from 4-6 weeks, however, this timeline is only accurate if we get reasonable response times from our clients when we request feedback or information.
At the start of your project, we’ll always give you an estimate of how long it will take to complete the project. We’ll communicate any changes in delivery time before you commit to the project and will make sure to keep you up to date at every key milestone.
If you need your website sooner, let us know. We can sometimes accommodate tighter timelines, but a rush fee may apply and it depends on current workload. Either way, we’ll be upfront about what’s realistic so the end result is still a high-quality website that performs.
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Do you perform any SEO in your web design projects?
Yes. SEO starts with how your website is designed and built, and that’s where we come in. As part of our web design Australia service, we include the fundamentals needed to help your site get discovered. We call this a foundational SEO review, and it focuses on making sure your website can be indexed properly, crawled efficiently, and understood by search engines.
Foundational SEO typically includes:
- Clean site structure and logical page hierarchy
- SEO-friendly URLs and internal linking
- Titles and meta descriptions for key pages
- Basic on-page SEO formatting support
- Image optimisation essentials
- Technical checks that reduce indexing issues
It’s worth noting that we’re not an SEO or digital marketing agency, and we don’t promise overnight rankings. SEO is a long-term investment and an ongoing project that builds momentum over time. What we do promise is a website built correctly from the ground up with strong SEO foundations, so your future content and marketing efforts have the best possible platform to perform.
When the time comes to go deeper with SEO, we can introduce you to some fantastic digital marketing agency partners we work closely with, or you’re welcome to bring your own team.
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Will I be able to update the website myself after launch?
We build on user-friendly platforms so you can manage your website without needing a developer for every small change, even if you have zero experience. That means you can edit text, swap images, add blog posts, update products, and keep your site fresh yourself. The best platform for you depends on what you’re building and how you plan to grow.
In most cases, we recommend:
- WordPress for flexible multi-page websites, service businesses, and content-driven sites, often paired with WooCommerce for eCommerce
- Shopify for streamlined online stores that need reliable eCommerce infrastructure and easy product management
We’ll guide you through the pros and cons based on:
- Your budget and timeline
- The type of website you need (brochure vs eCommerce website)
- How often you want to update content
- Integrations like bookings, payments, CRM or email marketing
- Long-term maintainability and performance
No matter which platform we use, our website design and development process stays the same: plan it properly, design it beautifully, build it cleanly, and make it easy for you to manage.
To make handover simple, we also provide:
- Training and walkthroughs so you and your team can confidently navigate the back end
- Helpful resources and guidance tailored to your setup
- Optional ongoing support if you want a safety net
Most businesses want control over their website once it’s live, and we agree. A good website design and build should give you confidence and ownership, not lock you into ongoing dependency.
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Do you have examples of your work, and do you build eCommerce websites?
Yes. We’ve designed and developed websites across a wide range of industries, styles and business sizes, from brochure sites through to high-performing eCommerce websites. Our eCommerce work spans food and beverage products, tech and digital products, health and beauty products like Australia’s best teeth whitening kits, and even hospitality businesses running on online booking platforms. If you want to see examples, check out our case studies and we can also show you relevant projects based on your industry and goals.
For online stores, we can build eCommerce website solutions that support:
- Product and collection setup
- Payment gateway integration (Stripe, PayPal and more)
- Shipping and checkout essentials
- Product copy and on-page structure to support conversions
- A backend that’s easy to manage day to day
Whether you’re after a service-based website or an online store, our goal stays the same: craft a website that looks great, feels easy to use, and helps your brand grow.
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Do you offer logo design Australia-wide?
Yes, we work with clients all over the country, and overseas. Red Kite is based in Brisbane, but we provide logo design Australia-wide through a collaborative, online-friendly process.
The main cities we work with include Brisbane, Sydney, Melbourne, Perth, Adelaide, the Sunshine Coast and the Gold Coast. But if you’re not on that list, don’t stress. We service businesses anywhere and everywhere across Australia, city or rural, so reach out and we’ll make it work. We keep the process easy, fun and genuinely engaging, and the results speak for themselves. -
What’s included in your web design and build service?
We offer end-to-end website design and development, not just a pretty front end. Our focus is building high-performing websites that look great, load fast, and guide users to take action. Think strategy, usability, copywriting, design and a proper build, all working together.
A typical project includes:
- Discovery and goal setting (what success looks like for your website)
- Strategic planning, sitemap and navigation structure
- UX strategy and wireframing of key pages
- Custom website design to match your brand identity
- Development by local Australian developers using modern, reliable tech
- Responsive layouts for mobile, tablet and desktop
- CMS setup so you can update your website yourself
- Foundational SEO review so search engines can index and crawl properly
- Performance optimisation and cross-browser testing
- Launch support, quality checks, and training
We’re a web design agency that serves clients Australia-wide, and our process is built to be clear, collaborative and well-managed from start to finish.
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Do you include copywriting in your web design service?
Yes, and we take it seriously. Website copywriting is one of the biggest drivers of whether a website gets results. A beautiful website with confusing content won’t convert, and it won’t build trust. That’s why we treat messaging and content as a core part of the website design process, not an afterthought.
Professional copywriting helps you:
- Communicate what you do quickly and clearly
- Speak directly to your target audience
- Reduce confusion and drop-offs
- Improve user experience and conversion
- Support SEO fundamentals in a natural way
Depending on your solution, we can write:
- Page copy (home, about, services, contact and more)
- Clear calls to action and conversion sections
- Product descriptions for eCommerce websites
- Meta titles and meta descriptions for key pages
- Simple content guidelines so your brand voice stays consistent
If you already have content, we can refine it. If you have nothing yet, we can build it from scratch with you, then bring it to life through design.
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What makes a successful website, beyond just looking good?
There are websites that look good, and there are websites that get results. The best ones do both. A successful website is strategically planned, easy to use, fast to load, and built around what your audience needs to see, feel and do.
From our experience as a web design company working with hundreds of Australian businesses, the biggest success factors are:
- Clear messaging and a strong value proposition
- A simple structure that matches real user behaviour
- Usability and user experience that feels effortless
- Mobile-friendly design and responsive layouts
- Trust signals, credibility cues and clear calls to action
- Solid website development fundamentals so it performs properly
- SEO basics covered so it can be found and indexed
We put the user first. Usability problems kill visitor engagement, which impacts your brand experience and sales. That’s why our local Australian based web designers plan the journey before we design the visuals, then we build it properly so it lasts.
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Will my website be mobile-friendly, fast, and compatible across browsers?
Absolutely! A mobile-friendly website is non-negotiable, and performance has a huge impact on user experience, trust, and conversion (we often take a mobile-first approach knowing how important this is for modern consumers). We design responsive layouts that work across mobile, tablet and desktop, and we build with performance and reliability in mind.
Our web design services typically include:
- Responsive design across key breakpoints
- Performance optimisation so pages load quickly
- Image optimisation and sensible asset handling
- Cross-browser checks across common devices
- A quality assurance process before launch
Your website is often the first place people meet your business online, so it needs to feel smooth and professional no matter how someone finds it. A slow or clunky site can undo great branding in seconds, which is why we treat speed, usability, and compatibility as part of the core website build, not an add-on.
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What does a brand strategy include?
A complete brand strategy covers the key elements that shape how your business shows up. Your brand’s purpose and core values, your brand positioning and positioning statement, a defined target audience, personality, brand voice and key messages, and clear direction for your visual identity.
Some strategies also cover brand architecture, naming and taglines. The test of a good brand strategy isn’t the size of the document. It’s whether these key elements and core components give the designers and writers who come next decisions instead of guesses.
Made for those who want a complete visual & verbal identity for their brand. For brands that need to walk the walk and talk the talk.
Made for those who want a phenomenal visual identity for their brand. Everything you need to look the part.
Made for those who want to elevate their product brand to new heights. Built to help your product stand out—and sel
Explore our brand identity solutions
A brand identity will usually start with your logo, but could also include a range of other important visual and verbal brand elements. The visual elements are what determines how your brand looks and the verbal elements are what determine how your brand communicates.