Below we have compiled a list of some the most commonly asked questions. If you don’t find the answer you are looking for, or would simply like a little more information, just submit a question of your own, and a member of our team will be in touch.
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Of course!
While we’re an Australian-based team our logo animation services can be provided remotely, no matter where in the world you’re located.
Here in Australia, we have experience working with clients from Brisbane, Sunshine Coast, Gold Coast, Sydney, Perth, Melbourne, Adelaide, Cairns, Tasmania, so distance is never an issue.
We use online Zoom sessions or good old fashioned phone calls to keep in touch with our clients and ensure that the project runs smoothly from start to finish.
Absolutely!
An animated logo is creative asset for your brand. But when it comes to creating a brand that your customers will love, the logo is just the tip of the iceberg.
We offer a full spectrum of branding and graphic design services to help develop your brand identity, such as:
Unfortunately we can’t give you a definitive cost for logo design. As no two businesses are the same our logo design projects vary in price depending on the needs and goals of each specific client.
Logo design cost in Australia varies depending on what you need and where your business is at. Some people just need a clean, professional logo. Others need a full brand identity system that includes everything from logos, an extensive colour palette and typography direction, to a full suite of custom brand assets and collateral. It’s also important to have a comprehensive style guide that keeps everything consistent.
As an Australian logo design agency, we price around scope, complexity, and outcomes, so you’re investing in professional logo design Australia businesses can actually use across web, print, signage and social, not just a nice-looking mark.
To receive a quote for the creation of a logo for your business get in touch with our team. We will arrange an initial conversation in order to get a deeper understanding of your business, your needs and the value of your solution. We can then determine a price for your project tailored for your business.
The timeline for logo design depends on scope and how quickly feedback rounds move. Most projects sit across a few weeks, but we can tailor timing based on your launch date and what you need delivered first.
If you’ve ever wondered “how long does the creative process take?”, the honest answer is it varies, but we keep it structured and efficient so you’re never left guessing where things are at.
Most modern brands need more than one lock-up, but it’s worth separating two things: what you’ll see during the design process, and what you’ll receive at the end.
During the design process, our approach is a little different to many agencies who present multiple logo options and ask you to “pick your favourite”. We spend more time upfront digging deep into your business, your audience, your market and the objective, because design is problem solving. The goal is a well-considered solution, not a bunch of pretty ideas to make up the numbers. That’s why we typically present one strong, fully developed concept that we’ve put serious thought (and a lot of blood, sweat and tears) into. No half-baked concepts here.
If it’s not quite right, we’re not going to leave you stuck with it. We have no cap on revisions within the agreed brief, which is uncommon in logo design Australia where many agencies limit changes to a set number (often three rounds). We’ll keep refining until you genuinely love it and it works for where your brand is heading. Because we involve you throughout the process, we rarely miss the mark by a long way, and if we do, we’ve got plenty of extra tactics and exercises we can run with you to get things back on track.
At the end, you’ll receive a polished suite of logo files and variations built for real-world use, such as horizontal and vertical versions, an icon or monogram, light and dark options, and responsive versions for small digital spaces. That flexibility is a big part of strong Australian logo design, because your logo needs to work everywhere, from favicons and social icons to vehicle signage, uniforms, packaging and print.
The logo designs that we create for you are based on the answers we receive in the interview phase at the beginning of the process. It is important to divulge as much information as you can to give us a clear picture of your company, its objectives and the requirements of the logo we are creating.
When we present our initial concepts we will provide rationale on how we arrived at those ideas, and explain why it is we think they would work for your business. Our decisions are carefully considered and based on what we think will appeal to your target audience, and help you stand out from the competition.
A logo is a functional piece of design, and doesn’t always need to be liked by you personally, but should instead perform for your business. We will work with you to create a symbol that achieves the objectives agreed upon at the outset of the project, and include any specific requests you have made us aware of.
At the beginning of the process we ask that 50% payment is made. In the unlikely event that you still dislike the all of the logo designs after revisions are made, you do not need to pay the final amount. The deposit covers the concept work done and is not refunded, and the unused designs stay ours.
And if you want to make changes to your logo design later, we can help with refinements, additional variations, or small updates as your brand evolves. A good identity system should be built to grow with you. These changes are generally quoted as we go depending on scale and complexity of the updates required, but we’re always happy to help. Just ask!
Our logo design packages are designed to give you a suite of assets you can actually apply confidently. Most projects include a primary logo plus supporting versions built for different layouts and sizes. At the end of the logo design process, you’ll receive your final logo suite in industry standard file formats, plus practical guidance on how to use them. If your project includes a broader identity build, we can also supply colour and typography references, and a style guide so your brand stays consistent as it grows.
At the end of the project you will receive a zip folder containing your new logo in all industry standard file formats and colour profiles, ready for use across everything from print to digital.
Included in your zip folder will be:
You will receive a full logo style guide branded for your business. This contains the details of your new identity system for use internally, or to distribute to external design agencies in the future. This helps maintain brand consistency wherever your logo is used.
You will also receive a logo usage guide with a more detailed description of the different file formats and colour profiles provided. Using this will help ensure you select the right file for the right application, ensuring your logo is always looking its very best!
If you’re asking “who owns the copyright” or “who owns the copyright of my logo?”, we make that clear at handover so you can use it confidently across every application. When the final logo design has been signed off, and the last payment has been received, full copyright ownership of your logo will be transferred to you. This matters for everything from signage and packaging to working with developers, printers and marketing teams down the track.
We only reserve the right to show the logo as part of our portfolio.
Absolutely!
Your logo is an extremely important asset for your business. But when it comes to creating a brand that your customers will love, the logo is just the tip of the iceberg. We provide fully customisable Australian logo design, but we also build out engaging, distinctive and comprehensive brands from that logo. That can mean expanding your mark into a full visual identity system, then backing it up with brand messaging that’s packed with unique personality and makes your business instantly more recognisable.
If you need a complete identity system, we can build it end-to-end. If you need a reliable graphic design agency in Australia to support the wider rollout after launch, we do that too. To see what’s included at each level, have a look at our solutions and compare the packages.
Included in the full spectrum of branding and graphic design services we offer to help develop your brand identity are:
From first concept to final rollout, our team delivers logo design Australia-wide and supports everything your brand touches after that. Get in touch to chat about your project and what we can do for you.
Most agency brand identity projects in Australia run somewhere between four and twelve weeks from kick-off to final files, and ours sit inside that range. The exact timeline depends on the package, how quickly feedback comes back and how many people need to sign off, so we give you a fixed schedule at the quote stage rather than a guess here.
The process follows the same key steps every time: discovery, strategy, design, implementation and then maintenance once it is out in the world. Our discovery sessions usually last 30 to 60 minutes and give us a general understanding of your business, your industry and your target market before we develop the identity.
If you work with us on a complete identity package (both visual & verbal elements), then we’ll facilitate a deep-dive brand intensive with you which usually lasts anywhere between 1-3 hours. How long that runs depends on how many people are in the room and how established you already are. We’re a friendly bunch, so either way there’s nothing to worry about, and by the end of it you’ll know exactly how long your own project will take.
We don’t offer standalone copywriting, but we do write copy as part of certain deliverables, like websites, packaging and sales materials.
Our main focus is the verbal identity: helping you define your tone of voice, your brand positioning and your brand story, then writing them up as detailed messaging guidelines as part of our Brand Master solution. Those guidelines come packed with the story, the positioning statement, the brand’s values, taglines and a set of messaging examples, so anyone writing for the company later has a solid base and the words sound like the same company as the visuals.
Need extra copy support beyond that? We’re happy to connect you with trusted writers who can take it from there, briefed with your guidelines so nothing drifts.
No, we don’t offer brand messaging on its own. It’s included as part of our full-service branding solutions—like Brand Master or Brand My Product—or integrated into other design projects where messaging plays a key role.
Brand messaging is included in our Brand Master and Brand My Product solutions. These packages include everything from tone of voice and taglines to positioning statements and a complete messaging framework.
Yes! If we’re designing your website, we’ll also write the website copy. That includes the content for every page, headlines, calls-to-action, and anything else needed to bring your brand to life online.
Absolutely. If we’re designing your sales materials or collateral, we can include copywriting support to make sure the messaging is clear, on-brand, and effective. Just let us know what you need.
Depending on your package, brand messaging may include tone of voice guidelines, a messaging framework, taglines, positioning statements, brand values, mission, vision, and more—all delivered in a practical, easy-to-use format.
Yes—you can upgrade to our Brand Master solution at any point. We’ll build on your existing visuals and add a full verbal identity to give your brand both clarity and consistency.
We sure do. A key part of brand messaging is defining how your brand sounds. Whether your tone is playful, bold, friendly, or formal, we’ll help you lock it in so it feels consistent across all platforms.
Yes! Taglines and supporting slogans are part of our messaging work when included in your package. We’ll craft lines that are sharp, clear, and memorable.
Yes—all messaging work is delivered in a guide that’s easy for your team (or your copywriter) to use. It keeps your brand voice aligned across everything from internal docs to marketing campaigns.
Your logo tells people who you are visually—but your messaging tells them why you matter. Great design grabs attention; great messaging keeps it. Together, they make your brand stronger, clearer, and more memorable.
We design packaging that’s both beautiful and functional, covering everything from labels and boxes to wraps and tags. You’ll get a fully customised design with production-ready artwork files, dielines, and mockups to help you visualise it.
Yes. We create product renders that show your product and packaging in real-world settings, which saves you booking an expensive photo shoot or a separate 3D render studio. They’re built for marketing, so they’re ready for your website, sales pages, ads and social media. If your factory has already supplied 3D files, we can work from those too. Renders can be added to Brand My Product as an upgrade.
We work closely with you and your suppliers to ensure your packaging design meets printing, sizing, and industry requirements. You’ll get production-ready files that make it easy for manufacturers to bring the design to life.
Made for those who want a complete visual & verbal identity for their brand. For brands that need to walk the walk and talk the talk.
Made for those who want a phenomenal visual identity for their brand. Everything you need to look the part.
Made for those who want to elevate their product brand to new heights. Built to help your product stand out—and sel
A brand identity will usually start with your logo, but could also include a range of other important visual and verbal brand elements. The visual elements are what determines how your brand looks and the verbal elements are what determine how your brand communicates.