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The Branding Blog

March 19, 2019
What Makes a Great Logo

What makes some logo designs better than others? At first glance this can sometimes be confusing, and this is because there are often natural misconceptions about exactly what a logo should be. Common assumptions are: a logo should communicate exactly what a business does; it should, above all else, be pretty - after all it […]

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February 1, 2019
6 Tips to Improve Your Logo Today

The key objectives of any logo design are to catch the eye of your target audience, stand out from your competition & be versatile enough to apply gracefully across any and all applications your business may require. For a deeper dive into what makes the perfect logo, check out our 'What Makes a Great Logo' […]

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