Social Media

Promo Materials

Fit-Out Design

Testimonial

Krave Kebab

A Turkish fast food restaurant that has it's sights set on bringing the humble kebab into the big leagues.

PROJECT SCOPE

Logo Design
Restaurant Signage & Decor
Digital Menu Designs
Social Media Materials

Advertising Materials
Promotional Posters
Window Stickers

PROJECT DETAILS

The Challenge

Starting with this single location, the business aims to later expand into multiple venues around the state, with the possibility of becoming a franchise in the future. Our goal is to create a brand identity that is modern and professional, allowing for the restaurant to look at home next to food and bev giants like Zambrero and Grill’d. By giving Krave Kebab a premium appearance we aim to elevate it above the usual fast food outlet, to the highly "franchisable" ‘McDonalds of kebab shops’.

OUTCOME

The Result

Our final identity is youthful and versatile, attracting our primary demographic of blue collar workers, whilst maintaining a universal appeal for all ages, genders and backgrounds. To add character and personality on top of our smart and refined monogram logo we developed a series of brand assets that bring the identity to life. These included Turkish tile patterns and hand drawn style graphics. The end result is a vibrant restaurant brand that paints the kebab in a whole new light.

Brand Attributes

PROFESSIONAL,
MODERN &
YOUTHFUL

VERSATILE &
"FRANCHISABLE"

SIMPLE YET
MEMORABLE

TURKISH / MIDDLE
EASTERN

STRATEGIC IDENTITY DESIGN

Logo Design Rationale

‘KK’ Monogram

Back to back letter K’s in a modern Middle Eastern style type

Abstract Kebab Spit

The negative space between the K’s forms a subtle kebab spit

Crown

The upper points of the K’s form an abstract crown

Red & Yellow Colour Palette

Luxury, premium & Middle Eastern qualities

LOGO ALTERNATIVES

Responsive Logo

Alternative versions of the logo design were created so that the mark may still look its best at smaller sizes and different dimensions.

TURKISH RED:
PRIMARY COLOUR

DEEP RED:
BRAND SUB-COLOUR

GOLDEN YELLOW:
SECONDARY COLOUR

digital IDENTITY DESIGN

Social Media Materials

As part of Krave Kebab's marketing strategy it was important for them to have a strong social media presence. We created a social media kit to ensure their brand was visually appealing and consistent across all platforms. This included a variety of promotional post templates for the store launch as well as ongoing offers and advertising.

advertising & print

Promotional Material Design

As well as their digital presence Krave Kebab also took advantage of opportunities to promote their brand around their local area and in-store. To help with this we designed promotional materials for screens in the neighbouring gym, posters to put up around their local shopping precinct and counter signage to upsell product to existing clientele.

PROJECT TESTIMONIAL

Red Kite has done an amazing job

Amazing work by Chris. Red Kite has done an amazing job designing the shop menu, logos and artwork for my brand. A+

Fahad Shabbir - Krave Kebab

BRANDING & LOGO DESIGN AUSTRALIA WIDE

Does your business need a new identity?

We would love to hear more about your logo design or identity project and how we could help bring your vision to life. Simply hit the button below to get started with a free quotation or contact us at [email protected].

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Google Rating

5.0

Based on 121 reviews

Red Kite

5.0

Chelsea Jayne

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I am incredibly happy with the service provided by Chris and Ally at Redkite. From the beginning, I had a pretty clear idea of what I wanted, and they were brilliant at bringing my vision to life. Chris gave me two options to start with—one that aligned closely with my original idea and another that opened my mind to alternate possibilities. I really appreciated that alternative approach, and while it was a close decision, I ultimately stuck with my original concept. Their creativity and openness were fantastic throughout.Chris went above and beyond to ensure that my vision was perfectly executed, choosing colours that worked beautifully to complement the design. With Ally - the structured approach she has in place is well-organised, with a clear process and timeline, making the whole experience smooth from a customer’s perspective. The end result was absolutely fabulous, and I couldn’t be more thrilled with how everything turned out.Thank you, Chris and Ally, for all your hard work and dedication! I would highly recommend Redkite to anyone looking for a seamless and professional branding experience.

Michael

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Exceptional rebranding experience! Red Kite Design exceeded our expectations with their creativity and attention to detail. They took the time to fully understand our vision and consistently communicated throughout the process, keeping us updated and ensuring all our needs were met. Their ability to stay relevant with current trends ensured our rebrand was not only stylish but also highly impactful. The team's responsiveness and follow-up were top-notch, making the entire experience smooth and enjoyable. Highly recommend for anyone looking for a fresh, modern look!

Phil APPLETON

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Excellent branding and creatives! London loves Chris.

Karina Mcconville

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Highly recommend Red Kite Design.Ally, Lee and Chris are always a pleasure to work with.Very efficient, attentive with their projects and genuinely nice people. Always happy to help and fix any problems that arise.

Terry Ryan

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Chris and the team at Red Kite Design are outstanding to work with. They took the time to understand our project and came up with a design that really works for us. Great job.TerryEkydna Marketing

Vinny Dang

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Thank you to Chris and Ally for an amazing re-brand for my business Cloud 9 Youth & Supports.My initial idea and design didn't plan out to work as well as I thought it would so we decided to go with plan B in which Chris nailed my vision when changing the branding.They are very prompt and very responsive and it has been extremely smooth having these guys be apart of my re-brand.Thank you so much for making a very therapeutic re-brand for us which we were looking for exactly.

Scott Collinge

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Quick response deliver work and outstanding logo design. Very happy with the end result.

Kelsey Giarola

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Chris and his team at Redkite are nothing short of professional. I was in need of a logo design for my business and Chris came highly recommended through a friend. From our initial conversation and having worked with him through the entire process onwards, I can honestly say that Redkite was an exceptional find. Chris made every effort to answer my questions and work with me on not only the design aspect of my logo but also the direction I wanted my business to go in (both short term and long term). His thoroughness and attention to detail made me feel valued and he worked on the logo as if it were his own. I highly recommend working with Chris and his team at Redkite - you will not be disappointed.

Chris Tabain

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Chris and the team did an awesome job. Highly recommended for all your branding needs.

Gailene Hughes

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Resurge Enterprises had an exceptional experience working with RedKite. From the very first meeting, they listened attentively to our needs, even when we weren't entirely sure what we wanted beyond an idea. Their team went above and beyond, crafting a complete branding package, including stunning logos, professional letterhead templates, powerpoint presentation kit, captivating vehicle wrapping and social media kit. What stood out the most was their responsiveness, attention to detail and the comprehensive guidance documentation they provided along with the deliverables. Additionally, RedKite checked in to ensure our satisfaction and address any questions we had, which demonstrated their commitment to customer service that truly sets them apart. The branding they have created for Resurge will truly elevate our branding presence. We highly recommend RedKite for anyone looking for top-notch creative solutions and outstanding service.