One of the most important, and yet commonly undervalued, factors of long-term business growth is how your customers perceive your brand.
Studies continue to show, again and again, that design influences consumer behaviour. Whether they trust you, engage with you, and ultimately decide to buy from you can come down to your branding and how professional your business looks.
A well-considered custom logo design, combined with professional branding, builds a professional image that turns a first impression into a loyal customer. Graphic designers who understand your market can make that difference immediately. In a competitive market, it’s the kind of logo design Perth brands keep coming back to, and the sort that helps a new business stand apart rather than blend in. Good creative direction, grounded in strategy, is the difference between a mark that looks the part and one that actively works for your Perth logo design goals.
“Red Kite has been an absolute delight from day one.”
Paul Carter
Surge Gum
“We couldn’t be happier with the finished product.”
Anthony Ikin
Glo Events
“The quality of their work is incredible”
Caroline Tapia
Mind Body Sleep
“Thank you from the bottom of my heart”
Lucy Casey
The Reluctant Coach
“Great service, communication and branding result”
Jacqui Louise
Best of the Wurst
“Red Kite Design is your answer.”
Simone Spryszynski
Zoomies
“Red Kite, I am so glad I found you”
Richard Gaze
Vizion
“Their team went above and beyond”
Gailene Hughes
Resurge Enterprises
“Redkite was an exceptional find.”
Kelsey Giarola
SingWhys
“Red Kite Design are outstanding to work with.”
Terry Ryan
Brisbane Bees
“Genuinely nice people.”
Karina McConville
Hawthorn Dental
“Exceptional rebranding experience!”
Michael Soden
SwipePT
“They were brilliant at bringing my vision to life.”
Chelsea Handley
Eternal Grace Jewellery
“Instrumental in achieving our vision.”
TJ Ergun
UltraSteam
“We couldn’t be more happy”
Jazmine Bartolic
Hop To It Plumbing
“A truly exceptional experience and end product.”
Decina English
Tim English Design
“They were able to bring my vision to life”
Billy Schiller
Nutrivize
“The outcome they produced exceeded expectations.”
Neil Emery
Chapel Hill Uniting Church
“From start to finish, the experience was fantastic.”
Charis Chan
Xenica Collective
Logos that inspire
Every logo is unique. Every brand tells a story.
With more than twenty years of combined graphic design experience behind us, our team has designed logos for organisations of every size, from fresh Perth startups to established Australian names and global brands. We design logos across a wide range of industries, bringing the same strategic rigour to every brief whether you’re after perth logo design for a fledgling venture or a considered refresh for a well-known name.
When most people come to us for help developing their brand, they tend to have a preconceived notion that once they have a logo, they have a brand. But a logo doesn’t make a brand! In fact, a logo is just one of many building blocks in a brand’s visual identity.
A brand identity will usually start with your logo, but could also include a range of other important visual and verbal brand elements. The visual elements are what determines how your brand looks and the verbal elements are what determine how your brand communicates.
Make sense? Keep scrolling for our packages! 👇🏼
Your Brand
Brand Identity
Visual Identity
Logo
Typography
Colours
Illustrations
Graphics
Layouts
Photography
Icons
Patterns
Textures
… and much more!
Verbal Identity
Brand name
Brand story
Positioning statements
Tone of voice
Purpose
Brand personality
Mission & vision
Values
Tagline
Slogans
… and much more!
A visual identity for your brand
Our Perth logo design packages
Our logo designers have developed packages to cater to Perth businesses and organisations at all stages, whether a long-standing corporate or a hot new start-up!
Brand Foundations
Made for those who want a phenomenal visual identity for their brand.
Includes all the essential visual elements for a successful brand:
Your new logo in heaps of variations and formats
The design of your slick new logo by our senior brand designer, plus a huge suite of logo files that are optimised for every use case you can think of in both digital and print formats.
Visual identity and unique brand assets
Beyond the logo, we craft a range of unique visual elements like brand mascots, illustrations, dynamic shapes, textures, icons, etc. to inject more personality into your brand’s look and feel as well as improve recognisability.
Typography and brand colour palettes
We carefully select fonts and colours that scream “you,” ensuring your brand looks unified and instantly recognisable everywhere.
Photography guidance and creative direction
Creative direction on the style and usage of photography, enhancing the visual storytelling of your brand.
You’ll also get:
Brand discovery session
We start with a discovery session and some initial groundwork to get the essence of what makes your brand tick—setting the stage for your tailored branding strategy.
Real-world examples of your brand in the wild
Visual examples showing how your branding will look in the real world, giving you a sneak peek of your brand live and in action.
Design rationale video walkthrough
A video explainer breaking down the thought process behind your brand identity, giving you full confidence in your brand’s visual strategy.
Logo usage and how-to guide
A guideline document detailing how to correctly use your logo, including spacing, sizing, and dos and don’ts, to maintain brand integrity.
Visual identity toolkit
All the unique assets we’ve cooked up for your brand in ready-to-use formats.
Detailed brand style guide
A detailed bespoke guidebook that covers your complete visual identity system.
Revisions and additional concepts
Plenty of room to tweak or add to the initial designs, making sure the end result is spot-on with your vision and ambitions. We don’t limit revision rounds!
Made for those who need a professional logo to kickstart their brand.
a high-impact logo to launch your business with confidence.
Your new logo in heaps of variations and formats
The design of your slick new logo by our senior brand designer, plus a huge suite of logo files that are optimised for every use case you can think of in both digital and print formats.
Visual identity and unique brand assets
Beyond the logo, we craft a range of unique visual elements like brand mascots, illustrations, dynamic shapes, textures, icons, etc. to inject more personality into your brand’s look and feel as well as improve recognisability.
Typography and brand colour palettes
We carefully select fonts and colours that scream “you,” ensuring your brand looks unified and instantly recognisable everywhere.
Photography guidance and creative direction
Creative direction on the style and usage of photography, enhancing the visual storytelling of your brand.
You’ll also get:
Brand discovery session
We start with a discovery session and some initial groundwork to get the essence of what makes your brand tick—setting the stage for your tailored branding strategy.
Real-world examples of your brand in the wild
Visual examples showing how your branding will look in the real world, giving you a sneak peek of your brand live and in action.
Design rationale video walkthrough
A video explainer breaking down the thought process behind your brand identity, giving you full confidence in your brand’s visual strategy.
Logo usage and how-to guide
A guideline document detailing how to correctly use your logo, including spacing, sizing, and dos and don’ts, to maintain brand integrity.
Visual identity toolkit
All the unique assets we’ve cooked up for your brand in ready-to-use formats.
Detailed brand style guide
A detailed bespoke guidebook that covers your complete visual identity system.
Revisions and additional concepts
Plenty of room to tweak or add to the initial designs, making sure the end result is spot-on with your vision and ambitions. We don’t limit revision rounds!
Looking for a more comprehensive brand identity package? We’ve got you covered.
The two packages above cover just the visual elements of your brand, but that only scratches the surface of what branding is. To develop a complete brand identity, you also need the verbal elements for your brand, which help guide your messaging & communication strategy.
Need some creative design collateral that matches your new branding?
After we’ve crafted your new brand identity, we’ll make sure you have all the must-have assets to keep things consistent across every platform, whether it’s online, offline, or anywhere else your brand shows up.
Eye-catching product packaging
Make your products stand out on the shelves with packaging that not only protects but also promotes. We design visually stunning and functional packaging that captures attention and reflects your brand’s essence.
Engaging logo animation
Bring your logo to life with animations that capture the essence of your brand. Perfect for enhancing your digital presence and making a memorable impression in videos and presentations.
Punchy social media kits
Boost your online presence with social media kits designed to engage and attract your audience. From eye-catching graphics to cohesive layouts, we provide everything you need to keep your brand consistent and impactful across all platforms.
Sophisticated pitch decks
Elevate your presentations with sophisticated pitch decks that impress and persuade. Our designs ensure your message is delivered clearly and compellingly, helping you win over clients and investors.
Sizzling office stationery
Transform your everyday office items into branding tools with sizzling stationery designs. From letterheads to envelopes, we make sure every piece reflects your brand’s personality and professionalism.
Glossy brochures
Create glossy brochures that inform and captivate. Perfect for marketing events, direct mail campaigns, or in-store promotions, our brochures blend compelling content with stunning visuals.
Head-turning promotional materials
Grab attention with promotional materials that leave a lasting impression. Whether it’s flyers, posters, or banners, we design eye-catching items that effectively promote your brand and message.
Anything else your brand touches!
If it’s part of your brand, we can design it. From wall murals to vehicle wraps, and beyond, we provide creative solutions for any touchpoint to ensure your brand shines everywhere.
Back your new brand with a slick, high-performing website
Websites are the first place people will find your business online, so you want to make sure it’s a great experience for the end user and that it effectively communicates with your potential customers. Get a stunning website that doesn’t just look great but actually grows your brand! Our website development pairs your logo design with consistent fonts and colours, so your whole brand clicks into place online.
What makes our websites special:
Strategically designed for a phenomenal user experience
Custom-built by local Australian developers using the latest tech
Professionally written content to convert prospects into customers
Updates? You can make changes yourself (with zero experience)
SEO fundamentals are covered to help your site get discovered
Mobile-friendly and fully functional across all browsers and devices
Website design
Eye-catching design work
Tell more of your brand story with logo animation
Animation lets a brand say more than a static mark ever can, adding an eye-catching moment on the page while conveying more of your identity and messaging.
Your new logo will be strategically designed to tick all the right boxes
Don’t underestimate the power of your logo when it comes to marketing. Strong graphic design is one of the most cost-effective tools a Perth business has, and a sharp logo does real work in a busy feed, a crowded shopfront, or a cluttered search result, long before a single word of copy lands. Every logo design Perth businesses invest in seriously pays dividends well beyond the launch day.
First Impressions
A potential customer takes less than 3 seconds to decide if they will invest any more time in a company’s products or services. A logo is often the first thing they see and the basis on what this decision is made, which is why the Perth logo design work we do is built around making a strong first impression count.
Differentiation
There is more choice available to consumers than ever before. The logo design Perth customers actually notice is the one that stands out from the crowd, stays a step ahead of the competition, and draws the spotlight in a crowded marketplace. Grab the attention of prospective clients with a logo that is appropriate, simple and distinctive.
Brand Foundation
When done well, a good logo is the first and most important building block of a company’s entire brand. It’s the foundation of the logo design Perth businesses rely on to grow into something more established. All elements of a business’s branding should be consistent and cohesive, and the best way to ensure this is to start from the logo up.
Brand Loyalty
If a customer associates your logo with a positive memory, and even better, a positive feeling, they are even more likely to remember you and find you again. That’s the long-term payoff of logo design Perth businesses invest in properly. Once trust is established, people will seek you out. Your logo is their way-finder.
Investing Now, Saves Later
Going with a quick fix, or sticking with a poorly designed or inappropriate logo may in fact lead to costs in the future that could have been avoided. Future rework, rebrands, amends and inconsistencies can all be avoided with a well considered brand mark, and it’s exactly why the logo design Perth companies can grow into tends to outperform anything rushed.
Credibility
A logo is an important credibility anchor for any business. It shows that a company is professional and well established. To not have a logo at all can give the opposite impression, that a business is disorganised, inexperienced or even untrustworthy.
Ready to get started?
We offer the best creative branding & custom logo design Perth has to offer
Red Kite is the Perth logo designer you’ve been looking for. We care deeply about delivering some of the strongest logo design Perth has seen in recent years, design work that gets real, measurable results, not just pretty pictures. The ideas behind the mark matter as much as how it looks.
That’s why we start with strategy. Before our designers get to work, we find out what makes your business tick, then pair your logo with a tailored brand strategy so every creative choice has a reason behind it. Industry best practice, a deep understanding of your market, and a healthy obsession with craft go into every identity we create. The result is a logo that’s memorable, professional and built to connect with your target audience, turning prospects into customers and sales. And because we don’t just create logos, we build entire brands, we can support your growth long after launch. Talk to us today about putting your Perth business on the map.
Logos now have to work across more shapes, sizes and screens than ever, and a traditional one-off logo can paint you into a corner. Your logo kit solves that with multiple versions in different styles, formats and dimensions, plus the right fonts, so you can choose the perfect logo for any application and keep everything consistent from a letterhead to an Instagram post to anywhere else your business name appears. Legibility holds from a 16px favicon to a large outdoor sign, because every variation is built and tested for exactly that range. A logo that’s ready for anything.
This best-selling series gathers together industry-defining logo designs from all over the world, with each entry judged by a panel of design experts. In total, over 80,000 logos were submitted, and only 6,000 winning logos (the top 6%) were selected for inclusion in these books.
Learn more about LogoLounge and the selection process here.
Whatever the size of your Perth operation, we encourage you to dream big. Your brand identity will be underpinned by your goals and the kind of logo design Perth businesses rely on to grow. Good design doesn’t happen by accident. Our strategic process ensures every Perth logo delivers real results.
Dependable
We offer a reliable service that puts your needs first. Our team of talented designers delivers every logo design Perth project with care, whether you’re a fresh start-up or a growing brand wanting a refresh. You’ll never struggle to get hold of us; we’re always just a phone call away.
Collaborative
Right from the beginning, we work in partnership with you. You are an integral part of your brand, so getting to know you and your business helps us to design a brand strategy that reflects your personality and captures what’s really important.
Approachable
We hate jargon just as much as you do. In all our communications, we try our best to speak simply and just get to the point. It’s our job to distill the complexities of branding into everyday language that gets you excited about the end result.
Proactive
The Perth business landscape is always changing, and adaptation and innovation are key to success. We keep our finger on the pulse to ensure the designs we create and products we offer meet the needs of the modern marketplace.
Passionate
When it comes to keeping our clients happy, the extra mile simply isn’t far enough. We value the trust that our clients place in us, and we’ll always endeavour to make that investment worthwhile. With more than 150 five-star Google reviews behind us, we know that delivering professional results in a timely manner, stress free, is the only way to build a business worth running. We love what we do, and we want you to love it too.
Start your project today
Getting started is easy
At Red Kite, we make it easy to get the ball rolling on a logo or identity design project of your own. Your business will be looking better than ever in no time!
1. Request a quote
Contact us or request a quote using our quick and easy form.
2. Access our pricing
After you submit your enquiry, you’ll get immediate access to our package pricing to help you choose the right service to suit your business.
3. Create your brief
We’ll chat with you about your business to form a clear brief for the logo designer. And that’s it! We’ll take it from there, and will contact you with your initial logo design concept!
Find out more about what goes into creating each and every one of our logo designs. We’re a professional team of graphic designers who genuinely love this work, and our passion is what helps Red Kite Design produce the best logo design Perth has to offer. We design logos for Perth businesses of every shape and size, and every single one is built around a genuine strategic process, not a template.
“Highly recommend investing in a professional service like Chris’ – worth every penny”
“After trying several designers that weren’t quite hitting the mark, I was so happy I was referred to Chris. He was the first one who took the time to pick up a call and get a solid understanding of what I was looking to achieve, communicated openly and professionally throughout the whole process and worked efficiently to get a beautiful job done in only a couple of weeks. And that’s with my slow responses as I couldn’t decide what I liked, due to everything he produced being fabulous. Not a bad problem to have lol. Highly recommend investing in a professional service like Chris’ – worth every penny.”
Carina
Carina Chirila Fitness
“I really enjoyed working with Chris and would highly recommend him to others”
“A big thank you to Chris for all of his hard work, guidance, support and patience. I came to him with a small vision and he really ran with it and went above and beyond. Chris made the whole process run smoothly and nothing was too much trouble. I really enjoyed working with Chris and would highly recommend him to others.”
Lauren
Little Generation
“Working with Chris has been a pleasure and the results are spectacular”
“TrussCorp employed the services of RedKite to help us with a complete re-brand of all our material over the last six months. Working with Chris has been a pleasure and the results are spectacular. We could not recommend him more highly. His skill, creativity and speed are all amazing and he couldn’t be more accommodating or helpful.”
Have questions? Here’s some answers to our most common inquiries
How much does logo design cost?
The quickest way to get real numbers is to send us an enquiry or request a quote. You’ll get our packages, pricing and resources straight away, so you can decide if we’re the right fit.
Logo design Perth pricing varies hugely, from a few hundred dollars to five figures, and it pays to be cautious of prices that look too good to be true. A logo is a long-term asset your business will carry for years, so the thinking, expertise and craft behind it matter. We’ve been doing this for more than twenty years, our work is internationally award-winning, and every project is handled in house by our small team.
Rather than a rate card, we price around outcomes, so a straightforward Perth logo for a new venture and a full brand identity for a repositioning sit at different ends of the range. If you’d like a formal proposal, we’ll hop on a 15 to 30 minute discovery call and craft a tailored quote against your actual brief, along with ideas on how we’d approach the logo design process. For Brand Foundations and Brand Master clients, we also run a one to three hour deep-dive intensive once the project kicks off. Simple as that.
How long does the logo design process take?
Logo design timelines across the Australian market typically run from a couple of weeks to a couple of months, depending on project complexity and how quickly feedback comes back. At Red Kite we don’t lock to a fixed turnaround. We’d rather refine until it’s right. A straightforward refresh usually wraps up quicker, a full brand identity naturally takes longer, and if our workload is particularly heavy we’ll tell you before any payment is made so you can plan around it.
Every logo design Perth project starts with discovery. We research your industry, competitors and audience, explore creative directions through moodboards and gather your feedback before design begins, with clear milestones along the way through to the final delivery of your logo pack.
How many logos will I receive?
Many agencies work to a fixed count, typically three to five initial logo concepts. Our logo design process includes creating logo concepts for client review, and we don’t cap the number. We start by sharing one strong idea we believe nails your brief, drawn from everything you told us in our initial chat, rather than throwing a handful of concepts at the wall. If we miss, no worries. We keep refining, one concept at a time, until you’re completely in love with the final logo design.
Once you give the thumbs-up, we polish your business logo and deliver every format and variation you’ll need for web, print and social, ready to drop straight into WordPress, Shopify or wherever your business lives. A logo style guide covers colours, typography and usage rules, and after your final payment full copyright ownership passes to you.
What if I don’t like the logo designs I am presented?
Every logo design Perth project we take on is built from what you share with us at the start, so the more we know about your ideas, audience and industry, the sharper the final result. When we present concepts we’ll walk you through the reasoning behind every decision and how it serves your goals.
One thing worth remembering is that a logo should be designed for your target audience, not for you personally. If a logo design isn’t your taste, that doesn’t necessarily mean it won’t perform. We want you to love your logo, and even more, we want it to get results.
Some agencies offer a money-back guarantee as a safety net. We’d rather put that energy into getting it right from the start, with a discovery-led process that understands your market before pen touches paper. More than 150 five-star Google reviews suggest it works. We ask for 50% of the total up front, and in the unlikely event you still dislike every design after final revisions, we won’t ask you to pay the final balance.
What do I get at the end of the process?
You’ll receive a link to a shared folder with your new logo design in every industry-standard file format and colour profile, including primary, secondary and icon versions in PNG, JPEG and vector formats for print and digital. Each version is built and tested for its intended size, from a 16px favicon to large-format signage, and guidance on your chosen fonts keeps your typography consistent everywhere.
Included in your folder will be:
File Formats:
JPEG – Small file size, perfect for applications such as email signatures.
PNG – Lossless compression and transparency supported. Perfect choice for digital and web applications.
PDF – Universally recognised vector file format. Useful for redistribution.
EPS – Editable, scalable and transparent, this versatile format is perfect for any application, especially print.
SVG – Editable, scalable and very small file size. Perfect for web and logo animation.
AI – Adobe Illustrator file is the industry standard for easy editing and sharing with other designers.
Colour Profiles:
CMYK – Full colour logo. Industry standard for any print materials.
RGB – Full colour logo. Industry standard for any on screen applications.
PMS – Full colour logo. Highest degree of accuracy for precision printing.
Positive Colour Profile – CMYK & RGB versions of your logo in full positive colour profile, for use on light backgrounds.
Negative Colour Profile – CMYK & RGB versions of your logo in a negative colour profile. Inverse colours (predominantly white) for use on dark backgrounds.
Black Silhouette – A pure black version of your logo is provided, ideal for use on black and white or single colour documents.
White Silhouette – An all white version of your logo is provided. Perfect for use over full colour, patterned or photographic backgrounds.
Logo Usage Document
Two documents come with the files. Your brand style guide details how to use the new identity system, ideal for internal teams or external designers. Your logo usage guide explains which version to use where and why, so your logo always looks the way it should.
Logo or Brand Style Guide
What if I want to make changes to my logo design?
We welcome your feedback throughout the logo project. In fact, it’s a really important part of the design process. By letting us know what you do and don’t like, we can make changes and come up with a solution that you’re happy with.
Once your logo is signed off and paid for, however, any design changes will be billable at an agreed hourly rate. Several small revisions can be made in an hour, while more complex changes will be more time consuming and thus more expensive.
Who owns the copyright?
Red Kite owns the copyright throughout the project. Once you’ve signed off the final design and made the final payment, full copyright ownership of your logo will be transferred to you. We only reserve the right to show off your logo in our design portfolio.
Can you animate my logo?
Absolutely. Our logo designs are clean and flexible, so they usually lend themselves beautifully to animation. Motion adds energy and personality across digital spaces like your website, social media, presentations and video. If it’s something you fancy, let us know and we’ll explore styles and refine a concept together. Have a look at our logo animation service page for examples. Just note that animation is an additional service, not part of our standard logo design packages.
Do you do more than just logos?
We do. A brand is so much more than just a logo, and our graphic design team works across the full suite of visual and brand messaging assets that give a business a consistent voice. We also offer logo refresh services if your established brand still has legs but needs a polish, updating colours, typography or details without starting from scratch.
Some services, such as signage or packaging production, involve trusted external print partners. When needed we’ll guide the process and make sure everything comes together smoothly.
Please note: Some services, such as signage, packaging production and vehicle wraps, may involve external suppliers for print or production. When needed, we can guide the process, liaise with trusted partners, and help ensure everything comes together smoothly.
Do you only work with businesses in your local area?
Perth is home to several reputable design agencies, and we’re proud to be one of them, supporting small business owners and established names right across the city. Some people value a local agency for its grasp of local market dynamics, and our discovery-led process gets us just as deep into your business, audience and competitive landscape whether you’re down the road or across the country. That flexibility means we work with clients across Western Australia, Australia wide and globally. If you’re after a branding partner to take things up a level, give us a call.
What types of logos do you design, and what makes a great logo work?
Logos fall into about six families. Wordmarks and lettermarks carry the name itself, pictorial and abstract marks lean on a symbol, combination marks pair the two for maximum flexibility, and emblems lock type inside a shape. Picking the right family is a strategic decision, not an aesthetic preference. Whatever the style, a great logo design needs three qualities. Simplicity, so it reads at a 16px favicon. Distinctiveness, so it can’t be confused with anything in its competitive landscape. Adaptability, so it works as well on a social icon as on a large outdoor sign.
How do I choose the right logo designer, and what kind of work have you done?
Choosing the right logo design service in Perth comes down to vetting portfolios, process and fit. The portfolio shows whether a team is versatile or applies one style to every brief, the discovery process is where real strategy and expertise show up, and fit matters because you’ll be in conversation for weeks. Price draws more attention than it deserves; the cheapest quote often leads to a more expensive rebrand later. Our own design work spans startups, hospitality, professional services, manufacturers, not-for-profits and B2B, and every project page walks through the brief, the process and the result.
Why does a logo matter, and how does it fit into a cohesive brand identity?
A logo is the most concentrated piece of brand real estate a business owns. People form impressions in moments, and the logo is one of the first signals they use to decide whether you look worth their attention. When the mark is sound, everything else in your marketing has something credible to anchor to.
A logo on its own is just a logo, not a brand. The brand is the wider system, the colours, typography, photography, visual language and tone of voice working together across every touchpoint. Plenty of competent logos feel hollow because nothing around them gives them somewhere to belong. We design logos as anchors inside a cohesive identity, whether that’s a full identity from scratch or a focused refresh that slots into the system you already run. We’re always honest about which scope is the real one before kicking off.
We would love to hear more about your design project and how we could help bring your vision to life. Simply hit the button below to get started with a free quotation.
